130529 “Gu Family Book” Prevails Against “Shark.” “Jang Ok Jung” Jumps Ahead.


“Gu Family Book” remained the clear winner in the ratings war thisweek, reaching its highest ever ratings at 16.4 percent. The drama abouta half-human half-mythical creature that longs to be human continues tohold viewers’ interest. Reasons for the continued popularity includethe draw of stars Suzy Bae and Lee Seung Gi and a storyline with plentyof action and plots twists. The drama has remained in first place sinceit began. The chief competition was the KBS series “God of theWorkplace,” which ended last week. That drama remained consistently insecond place. Its final episode achieved 14.2 percent of the viewerratings.

Last week’s ratings for “Gu Family Book” were 15.9 percent.

“Gu Family Book” also topped seven online music charts this week asactor Lee Seung Gi released his contribution to the soundtrack, “LastWord,” a ballad he co-wrote, helped compose and co-produced.


This show’s new competition, the revenge drama, “Shark” starring SonYe Jin and Kim Nam Gil, opened with decent ratings of 8.2 percent.However, “Shark” just began and it is in a highly competitive time slot,so the numbers are expected to rise. In this drama, Kim Nam Gil plays aman who plots revenge against the family of the woman he has alwaysloved. He is prepared to use her to reach his goal of finding hisfather’s murderer but finds he still loves her. Both Son Ye Jin and KimNam Gil have fans that have waited patiently for their return to thesmall screen.


“Jang Ok Jung,” which only previously had ratings of eight and ninepercent, managed to jump ahead to ratings of 11.1 percent. Those ratingsmoved the historical drama out of third place for the first time sinceit began. This week, Kara’s Han Seung Yeon returned to the series asMaid Choi, the woman who gets the king to fall in love with her andbears him a son that will become the future king. That means Jang OkJung, played by Kim Tae Hee, has even more competition for the king’sattentions. Maid Choi will side with Queen Inhyun against Jang Ok Jung,and help seal her destiny.

According to the Nielsen Media ratings, the KBS variety show,”Hello,” scored 9.8 percent of the viewers and the SBS show, “HealingCamp” earned 7.1 percent.
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